Placard Digital Window Sticker Booklet

While the innovation behind launching a new car is cutting-edge, the customer’s marketing and sales experience often lags behind—most noticeably through the use of a traditional paper window sticker. Enter Placard: the first-ever digital window sticker, introducing a modern, tech-forward approach to the car-buying journey. This booklet offers a comprehensive introduction to Placard, covering its features, automotive sales history insights, mounting process, and the integrated dealer database interface.